Saturday, January 30, 2010

Carlisle Wealth Management Brand





CPC Wealth Management approached us to create new corporate literature and stationery (and soon to launch a new website) that would reflect their services and communicate their brand in a positive way to their clients. To begin with, we helped CPC understand what was so unique about their business and the brand. We created a brand document containing new brand values and mission statement along with guidelines to help give CPC a clear consistency in all their communications. We were very impressed with their business knowledge and financial expertise, so that was our starting point in creating this look. We also had to capture their infectious 'charisma' which we felt was a real difference for them in their market place. Expert financial advisers who won't bore the hell out of you..now that's worth something!

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