Now on Twitter

Hello, Thought I would let you know that you can now follow me (Paul Smith) on Twitter

I will be updating it on a regular basis with links to graphic design, interesting articles on branding, some cool links and some funny stuff to boot. Also the usual online diary of what's been happening throughtout week at PS Graphic Design. If you're not already on twitter then you're missing a trick so get started by following me.

Brand Book for Cumbria Dental Clinic

York Place Dental asked us help them to understand their brand. We came up with a set of brand values, a mission statement, some brand guidelines showing image and type usage, tone of voice and a brand vision. We combined these ideas into a neat little A5 booklet which is used by all the staff. real value has been added to this Cumbrian dental practice with this brand book, helping all the staff deliver the brand promise consistently and effectively.

Encompas - Underfloor Heating new brochure.

Cumbria's premier underfloor heating and renewable energy companies Encompas approached PS Graphic Design to re-design their company literature and marketing materials. Based on external market research the brochure was very much targeted towards Self Builders. A more Commercial style brochure is currently in the design pipeline along with a new website and direct mail campaigns which we will show you next month.

HomeSearch Direct update shop facia.

We worked with HomeSearch Direct over a year ago on their identity, values, brand positioning and new guidelines. This was to help give them a clear, relative and consistent approach in all their communications. From advertising to property details to their website and as you can see, their office signage on Lowther Street in Carlisle. Thanks to the signmakers for doing such a professional job. Although I do think the grey paint surrounding the sign could be a touch darker - what do you think? Comments welcomed.

Cockermouth Foot Clinic.

We were asked to update the Cockermouth Foot Clinic's brand. Now feet aren't the most pleasant part of the human anatomy, so the difficulty was to make the brand communication more friendly and approachable (no pictures of dirty, smelly feet here). We also wanted the brand to be more informative in interesting ways for all ages. We developed new signage for the clinic and introduced and new identity system that will bring consistency to future communications. There is also new advertising with the new style appearing in local journals throughout Cumbria. Definitely a 'step up' from where the brand used to be. P

Ceramic Systems

We were asked to create a new brand identity for this B2B Ceramics company, including a logo, stationery and possible future marketing materials. No website as of yet so I can't put a link on here, sorry. This is a new company so I will upload more work as and when it is finished. Cheers Paul

Local Printers unveil new brand identity.

Border Offset Printers are based in Carlisle and asked us to deign a new identity to celebrate them being in businees for over 30 years. They wanted something that reflected their values and the modern printing services they now offered. The brand will be rolled out over the next 2 years and will incorporate - literature, web, on and offline marketing, signage and advertising.

Chatsworth Tennis Club Logo

Ace new logo for Chatsworth Tennis Club. This local tennis club has been in Carlisle for many years and needed a fresh look. I would love to push this brand a lot further throughout the city to attract more awareness and members. No set funds as of yet though :(