Wednesday, October 28, 2009

Encompas - Underfloor Heating new brochure.



Cumbria's premier underfloor heating and renewable energy companies Encompas approached PS Graphic Design to re-design their company literature and marketing materials. Based on external market research the brochure was very much targeted towards Self Builders. A more Commercial style brochure is currently in the design pipeline along with a new website and direct mail campaigns which we will show you next month.

Sunday, October 18, 2009

HomeSearch Direct update shop facia.


We worked with HomeSearch Direct over a year ago on their identity, values, brand positioning and new guidelines. This was to help give them a clear, relative and consistent approach in all their communications. From advertising to property details to their website and as you can see, their office signage on Lowther Street in Carlisle. Thanks to the signmakers for doing such a professional job. Although I do think the grey paint surrounding the sign could be a touch darker - what do you think? Comments welcomed.

Cockermouth Foot Clinic.



We were asked to update the Cockermouth Foot Clinic's brand. Now feet aren't the most pleasant part of the human anatomy, so the difficulty was to make the brand communication more friendly and approachable (no pictures of dirty, smelly feet here). We also wanted the brand to be more informative in interesting ways for all ages. We developed new signage for the clinic and introduced and new identity system that will bring consistency to future communications. There is also new advertising with the new style appearing in local journals throughout Cumbria. Definitely a 'step up' from where the brand used to be. P

Friday, October 9, 2009

Ceramic Systems


We were asked to create a new brand identity for this B2B Ceramics company, including a logo, stationery and possible future marketing materials. No website as of yet so I can't put a link on here, sorry. This is a new company so I will upload more work as and when it is finished. Cheers Paul

Local Printers unveil new brand identity.


Border Offset Printers are based in Carlisle and asked us to deign a new identity to celebrate them being in businees for over 30 years. They wanted something that reflected their values and the modern printing services they now offered. The brand will be rolled out over the next 2 years and will incorporate - literature, web, on and offline marketing, signage and advertising.


Chatsworth Tennis Club Logo


Ace new logo for Chatsworth Tennis Club. This local tennis club has been in Carlisle for many years and needed a fresh look. I would love to push this brand a lot further throughout the city to attract more awareness and members. No set funds as of yet though :(

Monday, September 28, 2009

Typographic Promo Poster


I was recently asked to design a poster to promote my services at a local Business Centre.
I saw an image on the cover of a computer magazine which inspired me. I had been wanting to do some typographic art for a while, so this was a perfect opportunity.

Sunday, September 27, 2009

Tongue in Cheek Packaging


Apologies if I am the last person on this planet to see this fab packaging, but this tongue in cheek style for Soap & Glory caught my eye on the shelves of my local Boots chemist. The design company is Biggs & Co who are based over in New York and LA. 'Glow Job' is just one of a whole line of beauty products with similar packaging with witty title's such as The Greatest Scrub of All and Sexy Mother Pucker. Lovin it.


Friday, September 18, 2009

A Must Read...


Just finished reading this great book written by Jon Edge (Wolff Ollins) and Andy Milligan.
It's a great help to anyone wishing to understand what branding is really all about. A real straight-talkers guide to branding along with helpful insights into how designers can add value to clients and how clients can understand what us designers are really up to.  I could go on, but I won't, just go and buy it, borrow it or steal it...an essential for anyone involved in branding. I have a copy if anyone wishes to borrow it. P

Zeras Pop Up


Pop Up exhibition stand for Zeras Industries LLP whom I have worked with since their formation in 2006. They specialise in asbestos removal and safety. Not the most glamorous of industries, so the design challenges were even harder. They're pop-up stand needed to look serious, but not boring. Thanks to Carrick Signs also for getting the production done so quickly. Nice job guys.